Marketing & Growth consultancy.

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Annie Kacperek, Founder of The MKTG Room, a marketing consultant and Fractional CMO providing senior marketing, brand, growth and ecommerce expertise.

Marketing Expertise, built for your brand

The MKTG Room brings 16+ years of senior marketing experience to ambitious brands and businesses looking to build, grow or do things differently.

Founded and led by Annie Kacperek, The MKTG Room works directly with founders and leadership teams across marketing, brand, performance and e-commerce, from top level strategy and senior leadership to hands-on delivery.

Whether you need ongoing fractional support, strategic advice or expertise for a specific project, the approach is flexible and built around what your business actually needs.

  • As your Fractional CMO, I embed into your business, bringing strategic direction, commercial focus and hands-on marketing expertise, from setting the strategy to leading and coaching your team.

  • Unlock growth across paid channels, CRM and e-commerce, improving customer acquisition, retention and trading performance with a clear focus on sustainable, commercial results.

  • I help brands sharpen their positioning, understand their customers and build a stronger identity, combining strategic thinking with creative direction and campaigns that deliver.

  • I provide senior marketing expertise when and where it’s needed, supporting founders and teams with strategic advice, workshops, audits, launches and high-impact projects.

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